Description
Digital is essential. Not everyone reacts the same way to associated tools. Some people have difficulty using them. To encourage the use of different tools, it is necessary to support the teams. Employees must find meaning and engage in a movement of sharing and cooperation. The role of the manager takes on all its importance in developing the digital culture of an organization. The objective of this training is to offer a wide range of tools for success.
Who is this training for ?
For whom ?
- Any hierarchical and transversal manager.
- Project manager in the digital field.
- No prior knowledge required.
Training objectives
Training program
- Identify digital tools and their added value
- The different media.
- Social networks, wikis, forums, blogs...
- Their added value, their uses, their image.
- Support employees in digital transformation Define the course of the change appropriation process.
- Take into account resistance to change.
- Decide on the actions to take.
- Identify new roles in a digital context: administrator, community manager, members.
- Identify stakeholders’ reluctance to use digital tools
- The actors themselves: knowledge and appropriation of the tools; what will be seen and shared.
- Managers: their role in a digital context; individual influence in social networks and professionals.
- Distinguish between what can be digitalized and what cannot be
- Mistakes to avoid.
- The distinction between professional and personal scope.
- The question of access given to customers and partners.
- Charter, training... create the tools to guarantee the appropriation of digital tools by employees Establish an internal charter for the use of digital tools.
- Train people to use the tools.
- Rethink the organization to adapt to these new ways of working.
- Deploy tools to encourage sharing Use examples of success to successfully implement digital technology in your organization. Remote activity
- To share feedback at the end of your training: a video.