Description
This business creation training provides all the practical keys to getting started. Since the establishment of the self-employed status and the Individual Limited Liability Enterprise (EIRL) regime, starting your business has never been easier. However, starting a business should not be taken lightly; This business creation training will help future entrepreneurs to formalize their project and lay the foundations of their business.
Who is this training for ?
For whom ?
- Anyone wishing to create a business, individual or in a company: consulting, service, social, production.
Training objectives
Training program
- Evaluate your project
- Know the fundamentals of business creation.
- Analyze your idea and transform it into a project.
- Evaluate the possible risks of your project.
- Measure your skills and experience in relation to the project.
- Industrial property: how to protect your idea; the steps to take.
- Preserve or assert your presence on the Internet : register a domain name, choose a host, plan referencing and promotion.
- Scenario Case: evaluate my future activity and ask the right questions.
- Study the market
- Define: your strategy; your objectives; your targets.
- Know: your environment; the competitors already present; the possible sources of a market study.
- Case scenario: carry out a SWOT diagnosis.
- Prepare your activity
- Carry out a retro-plan.
- Define a marketing and sales strategy.
- Plan a communication plan.
- Analyze the associated investments to the activity (premises, bank, insurance, equipment).
- Identify the sources of information specific to your future activity.
- Gather the necessary documents.
- Case scenario: define your action plan for the start of your activity.
- The legal, fiscal and social framework
- Choose your status
- Take stock of the panorama of existing statuses: business in your own name; self-entrepreneur; liberal profession; EURL; EIRL; SA; SARL; SAS; SASU.
- Weigh the advantages and disadvantages depending on the chosen activity. Understand the limits and responsibilities.
- Scenario: arbitrate between EURL or SARL.
- The responsibility of the manager
- Distinguish between the civil and criminal liability of the manager: offenses committed personally (sincerity of accounts, misuse of corporate assets); failure to fulfill his duty of direction and management; the interest in the delegation of power.
- Understand the manager's responsibilities: compulsory social protection; personal social security contributions; retirement plan.
- Case scenario: choosing your manager status
- The company's tax regime
- Evaluate the taxation of profits under IR or IS.
- The VAT tax regime.
- Local taxes and other taxes .
- Scenario Case: arbitrate between IR and IS.
- Business plan and finances
- The financial logic of the company
- Turnover, fixed and variable costs, profit.
- Fixed assets and equity. The needs of the operating cycle.
- The links between the operating, investment and cash flow cycles.
- Case scenario: Simulate the financial impact of economic decisions
- Understanding financial documents
- Accounting principles: historical costs, expenses and income.
- The balance sheet: content and usefulness. The income statement: content and usefulness.
- Understand the financial balance of the company
- Working Capital, Working Capital Requirement and Cash Flow: content and usefulness.
- Some summary ratios for your financial business plan.
- Mise in Case situation: develop a cash flow forecast on Excel.
- Tools for approaching financing needs
- The Financing Plan, a tool for financing equipment needs.
- Case scenario: building a financing plan in Excel.
- Sources of financing
- The different types of bank loans.
- Negotiate with your banker.
- Other sources of financing for business creation.
- CGA and chartered accountant. Launch your business
- Conclude a commercial contract
- The contract: the law of the parties.
- Mandatory and supplementary rules of law.
- Value of the email, fax, copy... Conflicts between CGV and CGA .
- The seller's obligation to advise.
- Evaluate the scope of the obligation of means or results.
- Know and negotiate the ten essential clauses .
- Case scenario: identify the appropriate contractual clauses
- Launch your business in practice
- Take stock of your project.
- Make sure you have an exhaustive overview of the formalities to be accomplished.
- Check your back-planning and the remaining steps .
- Work on your company's brand image.
- Obtain approval, certification.
- Scenario Case: take stock of the situation of his project.
- Define your digital communication strategy
- Create a site or blog: selection criteria, tools.
- Assert your presence on social media: which ones, how to intervene?
- Lead paid promotional campaigns on the web: how, what budget should you plan?
- Develop your business
- Plan for the long term: extend your activity to other services; subcontract to service providers; hire employees; change your status.
- Present and sell your project
- The keys to convincing: rules of substance and form.
- Prepare to argue and convince to defend your project.
- Produce a summary presentation of the project ( executive summary).
- Practice presenting your project orally (elevator pitch).
- Case scenario: presenting your project orally.
- Passing certification (0.5 days)
- Evaluation of acquired knowledge