Description
We have entered a new era: that of permanent change and repeated crises, that of new relationships at work, that of the hyper-connected customer, and finally that of the long-term unpredictability of business. This is the scheduled end of traditional organizational models. However, the sales manager always has the same responsibility: to support the sales performance of his team. To do this, digital will help him develop new behaviors within his team, more customer-oriented, more collaborative, more innovative. This commercial management training provides you with the essential keys to making digital an accelerator of commercial performance.
Who is this training for ?
For whom ?
Commercial manager, head of sales. Network facilitator. Telesales team manager. Sales manager.
Prerequisites
None.
Training objectives
Training program
- Before the face-to-face
- An individual diagnosis.
- 1st practical tool. Digital business accelerator
- A What big data offers.
- Use business intelligence and predictive analysis tools.
- Automate low value-added tasks.
- Exploit all the richness of CRM.
- Track customer information in compliance with the GDPR.
- Encourage social selling
- Identify all the contributions of social selling.
- Optimize the digital identity of your salespeople.
- Promote the networking practices of your teams.
- Lead your sales team with digital
- Energize your team meetings: digital games, surveys, brainstorming tools,...
- Run motivating remote meetings with video conferencing tools.
- Organize and manage challenges and incentives with digital platforms.
- Develop open and collaborative practices Improve customer knowledge with curation tools. Develop the use of sharing tools between salespeople.
- Foster a collaborative culture.
- Train with digital Develop 'on the job' training. Carry out remote coaching.
- Establish a culture of 'any time, anywhere' training.
- After face-to-face, implementation in a work situation
- A challenge every week to help you implement your decisions.
- To find out more about remote activities An e-learning module: 'Lead your meetings remotely'.
