Description
Management controllers are increasingly active in their company's digital transformation projects, either as a contributor or as a leader. Their understanding of how the company operates as a whole allows them to help operational managers adapt the business model to market changes, while optimizing processes and costs. This training on management control of digital activities allows you to better understand the challenges of digital transformation, and to challenge projects and associated costs.
Who is this training for ?
For whom ?
Management controller, chief accountant, financial manager, financial director. Department manager, project manager working closely with management control.
Prerequisites
None.
Training objectives
Training program
- Before the face-to-face
- A self-diagnosis, a video.
- Managing a digital project and the associated budget
- From the design to the creation of a site or mobile application.
- Points of vigilance in management control.
- Case study (services and costs ).
- Control and monitor the budget for digital activities
- The costs of marketing and digital communication.
- The costs linked to the IT department (architecture, security, applications).
- The professions and salary costs of digital.
- case study and online demonstration.
- Impact of digital on financial management professions
- The new KPIs to integrate into the dashboard.
- Management and artificial intelligence.
- FinTech trends.
- Workshop work on a few practical cases brought by the participants (limited time) Reflection in subgroups: critical analysis and recommendations.
- Sharing best practices.
- After the present,
- A challenge every week for weeks.